River Cruises for the Next Generation

U by Uniworld is a new take on experiential travel, with cruises designed for those with a passion for exploring and a taste for authentic adventures.

The A

Photo: U by Uniworld

U by Uniworld ships—the first of their kind—offer a fresh approach to river cruising for the young and young at heart. These ships double as a social club and venue for meeting like-minded travelers onboard. They’re decked out with a sleek design, contemporary flair, and tons of exciting elements and extras.

Intended as floating boutique hotels and hip social hubs, U by Uniworld ships sail nine itineraries along the Instagram-worthy rivers of Europe: the Seine, Rhine, Main and Danube. The cruises will take travelers through some of Europe’s hottest cities, giving them a chance to make the most of the culture and buzzing nightlife in Amsterdam, Budapest, Paris, Vienna and more.

Mixology class

Photo: U by Uniworld

Itineraries are planned around the schedules of travelers, with late-night and overnight stays in ports and later excursion start times that allow for sleeping in. The itineraries are also relatively short, keeping in mind working professionals’ limited time off.

The 120-passenger ships offer three categories of bedrooms—studio, balcony and triple-occupancy suites—all of which have waterfront views and come equipped with built-in Bluetooth speakers. Instead of afternoon tea, onboard activities include silent disco parties, yoga, wine and impressionist painting courses and mixology lessons.

Rooftop bar

Photo: U by Uniworld

Technology plays a key role in onboard communications. Instead of the traditional daily paper itineraries, WhatsApp and email are used for communications with guests and menus are displayed on screens in place of paper menus in the restaurant and bar.

On land, excursion options include an evening bike ride along the Danube, a canal cruise in Amsterdam, a “Midnight in Paris” evening stroll, vineyard hikes, castle visits and much more. The U by Uniworld ships often dock in the center of cities, putting you right in the middle of the action from the moment you step ashore. Less time getting to and from means you have more time for exploring.

Bedroom with a water view

Photo: U by Uniworld

In another first, U by Uniworld made history by becoming the first cruise ever featured on ABC’s hit romance reality series The Bachelor.

You won’t know if you’re a cruise person until you take one, and a small, 120-person river cruise is a great way to get your feet wet.

Book a U by Uniworld cruise with the experts at AAA Travel. Call 877-396-7159 or contact a AAA Travel Counselor for details.

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Rose Stadt, AAA Travel Counselor, Vallejo, Calif.

More and more people want to customize their escorted trips with longer stays in certain cities or visits to specific sites. I make sure the independent pieces fit seamlessly with the tour.

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